Every beauty brand entrepreneur has a unique story—and often, one that we can
all learn from.

Here are some of the stories Beauty Packaging  has covered in the past months via one-on-one Indie beauty founder interviews led by industry expert Daniela Ciocan.

While some founders triumphed by achieving lifelong dreams, others flourished as they pursued efforts to solve personal health and beauty issues. What dilemmas did they face along the way? What advice do they share?

Surprisingly, many had no idea of formulas or packaging when they jumped on the beauty rollercoaster. Beauty Packaging  thanks and applauds all of these beauty luminaries who openly shared their stories—it’s been an incredibly inspiring experience to be a part of.

Do you have a motivational beauty brand founder story to tell? If so, please email me. 

In the meantime, please let me know which of these stories resonates most with you.

13 ‘Videobite’ Interviews with Indie Beauty Founders

1. Dr. Doris Dalton, President, Doll 10 Beauty

With no knowledge of formulas or packaging, personal health issues led her to create her own products—now the brand’s a global darling on QVC and HSN. She randomly picked up her first package at a stand at Cosmoprof…

2. Stephanie DiPisa, Founder, Solara Suncare

Clean sun care that’s also a skin care essential—and so popular, even a pandemic couldn’t impede its growth. And—the quest for Made in USA/NA suppliers.

3. Angela Mustone, High on Love

Which was a harder sell? CBD or sexual wellness? The founder of this revolutionary brand—that strikes a balance between the two—created her own molds when she couldn’t find the packaging she dreamed of. And doing it during the pandemic was rough.

4. Danny Gray, War Paint For Men

A personal experience at a young age started Gray on his journey in breaking the men’s makeup stigma; now his brand is sold by global retailers. HIs latest door is on London’s Carnaby Street. 

5. Alana Mitchell, Skincare by Alana

From retailer to brand owner, Mitchell is motivated by personal experience and passion, and aims to give her clients everything they desire in skincare. Plus, she offers tips & tricks for streamlining packaging.

6. Allison McNamara, Mara Beauty

This algae-based Blue Beauty skincare brand features original art on its sea-inspired packaging.

7. Jennifer McKay Newton, Founder and CEO, DefineMe

From designing candles to re-imagining fragrance—and a magical, dream-come-true collaboration.

8. Holly Eve, Madame Lemy

She turned lemons into deodorant—and created a product and package so unique and pretty, a large retailer reached out to her.

9. Celeste Hilling, Skin Authority

Using her tech creds led to a new category of science-based skin health products—with at-home custom spa-like experiences, complete with coaching.

10. Regis Haberkorn, Priori Adaptive Skincare

An industry veteran takes back an upscale beauty brand and launches a new category in skin care, based on science.

11. Ron Robinson, BeautyStat

The prolific veteran cosmetic chemist for global brands has founded his own—BeautyStat—to great acclaim.

12. Rex Chou, Ghost Democracy

Here’s how Rex embraced Clean,Transparent and Accessible—and made the switch from ‘Big Beauty’ to ‘Beauty for More.’ You could say a lightbulb when off…

13. Jennifer Yen, Purlisse and Yensa Beauty

Lessons learned in launching her two beauty brands: ‘Always listen and learn.’